Full Shampoo & Conditioner Duo

Details

PromisesKept.
Results Delivered.
Hair Healed.

84% said hair felt thicker

87% said hair had more body

86% said their hair looked fuller

Consumer Perception Study of 55 women who used Full Shampoo and
Conditioner for 1 weeks (7 uses).

Our Patented Technology

OurPROOFis in our
SCIENCE.

Alpha Keratin 60ku® is a whole bio-identical keratin protein derived from hair, the first of its kind ever used in hair care. Born from regenerative medicine, it is identical to the keratin in our hair, skin, and nails, so it has the power to bind directly to damaged areas and repair unlike anything else.

Ingredients

Biotech-born protein
MEETS powerful, plant-
based nutrients

In addition to claiming a patented, hair-transforming protein and proven-to-work ingredients, all Virtue® products are:

Sulfate Free · Paraben Free · Phthalate Free
Synthetic Color & Dye Free · Gluten Free
Cruelty Free

• Phospholipids Molecules derived from natural soybeans that help fight frizz and protect against humidity.
• Pink Pomelo Rich in Vitamin A, C, B1 and zinc, it’s a vitality shot for your hair.
• Artichoke Leaf A nurturing botanical loaded with lipids and protein to help seal and strengthen hair’s cuticle.

Scent

A revitalizing citrus floral blend of leafy greens, flowers, and fruit, including white pear notes, stimulating spearmint leaf, and bright, lemon essential oils.

About our Fragrances

Virtue® products utilize functional fragrances—fragrances that contain essential oils, extracts, and aromatic ingredients that are dual-purpose. Our team works with three global fragrance houses and sees hundreds of samples until they land on the perfect fragrance for each platform.

How To Use

Emulsify a quarter-size amount of shampoo between palms. Massage into scalp, work through ends, and rinse. Work a quarter-size amount of conditioner between palms, apply to wet hair from mid-shaft to ends; leave in for 1–2 minutes before rinsing.

Usage

Daily or as needed

Texture

Shampoo: A light, lacy lather that rinses clean without stripping or dehydrating hair. Conditioner: A lightweight cream that won’t leave hair tangly or tight.